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Want to know one of the best kept secrets of fashion’s ‘it’ girls? Australia.

While New York, Paris and Milan will forever reign supreme over the runway, it’s the ‘land down under’ that’s really shaken up the street style scene in the last few years. If you’re an avid fashion blog follower, chances are a lot of what you’re seeing on your favorite style stars is coming out of Australia. From high end ready-to-wear all the way over to fast fashion, the aesthetic is characteristically minimalistic, feminine, structured and sexy. In addition, the quality across all price points tends to be superb.

 

Scroll down for 10 Australian brands to familiarize yourself with immediately:

 

zimmerman

#1: Zimmerman

dion-lee

#2: Dion Lee

ellery

#3: Ellery

nicholas

#4: Nicholas the Label

camilla-marc

#5: Camilla and Marc

michael-lo-sordo

#6: Michael Lo Sordo

cmeo-collective

#7: C/meo Collective

talulah

#8: Talulah

ty-lr

#9: TY-LR

maurie-and-eve

#10: Maurie and Eve

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